MarTech Interview with Jennifer Ross, CMO at Intentsify (Business Opportunities - Advertising Service)
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Item ID 2435391 in Category: Business Opportunities - Advertising Service
MarTech Interview with Jennifer Ross, CMO at Intentsify | |
Jennifer, could you tell us about your background and how it led you to become the CMO at Intentsify? As CMO of Intentsify, I empower marketing, sales, and customer success leaders with accurate and predictive customer and market insights. These help accelerate alignment and revenue growth with powerful integrated technology, data, and programs that activate dynamic, future-proof go-to-market strategies. Also Read:- Martech Interview Most recently I led the B2B Marketing Executive service at Forrester and SiriusDecisions, a global research and advisory firm that empowers the world’s leading marketing, product, and sales leaders to align with one another, execute with precision, and accelerate growth. My team and I acted as trusted personal advisors to leading global CMOs, providing actionable intelligence, transformative frameworks, and expert industry guidance. In turn, we equipped executives to modernize and elevate sales, marketing, and product performance, and deliver exceptional audience-centric go-to-market strategies. What sets Intentsify apart from its competitors in the market, and how does the company differentiate itself from prospective clients? Intentsify’s Intelligence Activation Platform combines the latest AI technologies with next-generation intent-derivation methods to deliver Precision Intent: the first and only intent data solution using natural language processing (NLP) to calibrate intent models precisely to your unique business offerings, messaging, and use cases. We are the only intent provider in the market doing this today. Using advanced NLP, Intentsify’s platform analyzes customers’ (or competitors’) websites, marketing materials, and value props to automatically select and weight each monitored topic, keyword, and product by relevance to each specific use case. For more such updates, follow us on Google News Martech News | |
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| Target State: California Target City : Lake Los Angeles Last Update : Nov 06, 2023 4:42 AM Number of Views: 46 | Item Owner : Mark10 Contact Email: Contact Phone: (None) |
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2024-05-16 (0.389 sec)